Daytime viewers want new information delivered in an entertaining visual style. Unfortunately, few producers know how to produce content that goes beyond traditional news styles filled with uninteresting sit-down interviews.
Your staff will learn the kind of guests to target, how to book those guests, and how to produce segments that leave viewers talking. We’ll show them how to find and prepare guests so they arrive at the studio ready to create dynamic, exciting segments that are visually interesting and full of energy.
Whether it’s cooking, health, parenting, or fashion, this workshop teaches your staff how to get the most out of booked guests and produce content that connects with viewers. In addition, we work with talent to mold them into “personalities,” and teach staff how to create a show that keeps viewers tuned in and coming back day after day.