In every market there are hot-button viewer frustrations that can quickly spike tune-in. But what are they in your market and how can your coverage ignite that viewer passion?
See how KHOU in Houston tapped into a customer irritation to galvanize their audience base and recruit new viewers. Learn how the right research can help you identify these local trends and how to cover them for maximum impact.
No more boring shows. Let us train your team to produce excitement from the very first moment of your show.
“Greg and the 602 Communications team played an key part in making our station #1 in Las Vegas.”
Willie Garrett
Creative Services Director, KSNV, Las Vegas
“Our ratings literally improved overnight! The workshop immediately helped us become more competitive than we’ve been in years.”
Phil Wrobel
Creative Services Director, WXYZ, Detroit