Graeme Newell is a researcher, speaker and customer loyalty expert who teaches TV companies how to engage their viewers more often and for longer periods of time. He turns casual viewers into avid television lovers through amplified social, web, and broadcast interaction. Graeme has coached management teams on branding and marketing throughout the world.

Graeme is also an expert in the field of emotional marketing. He maintains a busy travel schedule, regularly speaking at conferences and events in Asia, North America, Africa and Europe.

Drawing from a library of 50,000 of the world’s most powerful TV promos and commercials, Graeme’s presentations are packed full of the very best marketing strategies in the world. He reveals the hidden dynamics that build strong viewer loyalty and increase repeat viewing.

Graeme is a graduate of the University of North Carolina with a degree in Marketing. Graeme spent most of his career as a TV manager in LA, Phoenix, Atlanta, and Columbus, OH. After years as a both a frontline producer and manager, he started 602 Communications in 1997.

Graeme is a slow but enthusiastic bicycler, a documentary lover, a cosmology & economics buff, and a lifelong tech gadget obsessive. Although many might argue that Graeme lives on an airplane, his actual home is in Raleigh, North Carolina.