If your station and a competitive station are covering the same big news story, how can you design coverage to truly stand out?
See how smart stations are going beyond basic news coverage and creating purpose-driven tone and style for their most important stories. See how stations are breaking through the clutter and innovating a singular brand voice.
No more boring shows. Let us train your team to produce excitement from the very first moment of your show.
“Greg and the 602 Communications team played an key part in making our station #1 in Las Vegas.”
Willie Garrett
Creative Services Director, KSNV, Las Vegas
“Our ratings literally improved overnight! The workshop immediately helped us become more competitive than we’ve been in years.”
Phil Wrobel
Creative Services Director, WXYZ, Detroit